Make the right choice

Reducing the gap between declared values and actual behaviour


of employees who called in sick today are not actually ill.


of children will be victims of bullying during the course of this school year.


chance that your lost wallet will be returned to you.

Become a Part of Creating the Largest Book of all Time.

View our growing collection of inspiring role model stories and write your own.

Who is your Role Model?

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Role Model – To the Children included in official EU publication

We are honoured to announce that our project Role Model – To the Children has been included in the strategic report of the European Political Strategy Centre (EPSC) Opportunity Now: Europe's Mission to Innovate, prepared by the project's Ambassador Mr Robert Madelin, Senior Adviser to the Presi...

About the project

Connecting Children with Role Models

Our generation's best for the next generation's future.


Books, Games and Much More

Helpful and practical tools that make your work easier and fun.


Meet our ambassadors